Use the AI automation builder
Describe what you want your automation to do in plain English. Mally converts it into a ready-to-edit step sequence — no manual flow building required.
How it works
The AI automation builder translates a plain-English description of what you want to happen into a structured automation flow. Instead of manually adding and configuring each step, you write a sentence or two describing your goal and Mally does the structural work — choosing the right trigger, step types, and timing.
The AI generates a flow in draft state. You can review every step, change timing, edit email content, and add or remove steps before activating. The AI output is a starting point, not a final result.
This feature is most useful when you know what you want to achieve but are less familiar with how to structure it in the flow builder — or when you simply want to generate a skeleton quickly and fill in the content.
Accessing the AI builder
Go to Automations → New Automation. On the creation screen, you will see two options: Build manually and Describe with AI. Click Describe with AI to open the AI builder input.
You can also access it by clicking the sparkle icon in the automation canvas header if you have already started building manually — the AI will generate a flow and append it to the canvas, or replace it if the canvas is empty.
Describing your automation goal
The text field accepts a natural language description of your automation. The more specific you are, the better the generated flow. Include:
- The trigger event
What causes someone to enter the flow? E.g. "when someone joins my newsletter list", "when a tag is applied", "3 days before their renewal date".
- The steps
What should happen? E.g. "send them a welcome email, then wait 3 days and send tips, then wait 4 days and send a discount offer".
- Any conditions
Should the flow branch based on behaviour? E.g. "if they click the discount link, apply a 'converted' tag; if not, send a final reminder 2 days later".
Click Generate flow. The AI typically responds in 5–10 seconds.
Common examples
Here are some effective prompts to try:
Prompt
"Send a welcome email then follow up 3 days later with tips, and 5 days after that with a call to action to book a demo."
Generates
Trigger: subscriber added to list → Email (welcome) → Wait 3 days → Email (tips) → Wait 5 days → Email (book demo).
Prompt
"When the 'trial-started' tag is applied, send an onboarding email immediately, wait 1 day and send a getting-started tips email, wait 3 days and check if they've clicked the dashboard link — if yes, tag them as 'active'; if no, send a re-engagement email."
Generates
Trigger: tag applied (trial-started) → Email (onboarding) → Wait 1 day → Email (tips) → Wait 3 days → Condition (clicked link) → Yes: Add tag (active) | No: Email (re-engagement).
Prompt
"7 days before a subscriber's subscription renewal date, send a reminder email. 2 days before, send a final reminder with a discount."
Generates
Trigger: date field (renewal_date, 7 days before) → Email (reminder) → Wait 5 days → Email (final reminder + discount).
Prompt
"When someone subscribes, immediately send a welcome, then wait 2 days and send my best blog post, then 3 days later send an offer."
Generates
Trigger: subscriber added → Email (welcome) → Wait 2 days → Email (blog post) → Wait 3 days → Email (offer).
Reviewing and editing generated steps
After generation, the flow appears in the automation canvas in draft state. Each step is populated with placeholder content — Email steps have a sample subject and placeholder body, Wait steps have the timing the AI inferred from your description, and Condition steps have draft rules based on your description.
Review every step before activating:
- Click each Email step and write the actual email content. The AI generates placeholder copy but you should replace it with real content.
- Adjust Wait durations if the AI inferred different timing than you wanted.
- For Condition steps, confirm the condition rule matches your intent and check both branches.
- Delete or add steps as needed — the AI-generated flow is fully editable.
Test before activating
Use the Test automation button to send all email steps to your own inbox immediately (without waiting for timers). This lets you confirm the full sequence looks right before going live.